KHJ Boss Radio Print Ad

This is a print ad for the May 9, 1965 edition of the Los Angeles Times and features the seven original Boss Jocks.

Dave Diamond 1965 KHJ Sales Sheet

This is a one-sheet for Dave Diamond from the 1965 KHJ Sales Folder. The text reads:

DAVE DIAMOND...
An Old Smoothie
In The Rough

Fresh from a smashing success among the rocks and rills of Denver, Dave brings one of the most imposing Pulse case histories ever assembled. No. 1 in Denver ... No. 1 in St. Louis ... No. 1 in Knoxville; up to a 52% share in a 14-station market!

This jolly blond giant, who now fully fills the 6 p.m. to 9 p.m. shift on Boss Radio, brings something else that will make your heart sing ... a sheaf of testimonials from gratified advertisers in every market which has felt his impact. Dave’s infectious good humor seems to have the facility of making even the tritest e.t. a grabber.

Six to nine is a competitive time segment in Southern California radio ... and Dave is a competitor that has never lost yet. He’s here to sell!