Dave Diamond 1965 KHJ Sales Sheet

This is a one-sheet for Dave Diamond from the 1965 KHJ Sales Folder. The text reads:

An Old Smoothie
In The Rough

Fresh from a smashing success among the rocks and rills of Denver, Dave brings one of the most imposing Pulse case histories ever assembled. No. 1 in Denver ... No. 1 in St. Louis ... No. 1 in Knoxville; up to a 52% share in a 14-station market!

This jolly blond giant, who now fully fills the 6 p.m. to 9 p.m. shift on Boss Radio, brings something else that will make your heart sing ... a sheaf of testimonials from gratified advertisers in every market which has felt his impact. Dave’s infectious good humor seems to have the facility of making even the tritest e.t. a grabber.

Six to nine is a competitive time segment in Southern California radio ... and Dave is a competitor that has never lost yet. He’s here to sell!
KHJ Boss Jock Dave Diamond Sales Sheet


joe cholik said...

Dave Diamond was from Howard South Dakota...how did he get sooo big in San Francisco, I ask?

socalmarketingonline said...

Davy Diamond was my hero growing up in SoCal and BossRadio was the soundtrack to my youth..........listen https://soundcloud.com/search?q=khj%20boss%20radio